At Sunshine Content Marketing, we specialize in creating demand-generation content that fosters connection, growth, and authenticity. Led by Jen Wike Huger, our work focuses on empowering companies to tell their stories through the voices of their experts.
By turning internal subject matter expertise into compelling content, we reach developer-focused audiences who crave genuine, insightful information.
Trusted by Industry Leaders
Our clients span tech giants, open-source organizations, and high-growth startups, all looking to elevate their brand with thoughtful, strategic content. Here’s what they have to say about working with us:
Her understanding of the tech audience, paired with a keen editorial and social mind, has been an invaluable addition to our team at Docker.
Gineen Finch
Docker
In just a few months, we launched a new website with clear messaging around security in the Cloud, beautiful design, and a 50% increase in traffic.
Nick Vidal
OSI
Jen is a visionary with follow-through... She set up an unmatched workflow to ensure that each article and author would receive the utmost care.
Lauren Pritchett
RedHat
Content for Technical Audiences
Observability and Code Review
Editing and demand gen content strategy with DevRel Garrett Hamelin for AppMap on Dev.to (between May and August 2023)
Community and advisor interviews for AppMap, like this one
Confidential Computing
Editing and demand gen content strategy for all authors of the Profian blog
Writing and editing for all white papers for Profian
General and Community
My writing and editing on Dev.to
My writing on Opensource.com in addition to deep editing and mentoring of engineer contributors from 2012-2022
Product Marketing for Tech Companies
Docker, Inc
Sunshine Content collaborated with Docker to develop social media content to drive demand and awareness for the CRAFTED. podcast, amplifying across LinkedIn, X, YouTube, Facebook, and Instagram. Through thoughtful content curation and creative strategy, including copy and video clip selection, Jen helped grow Docker’s social presence while maintaining an authentic voice that resonates with the tech community.
See my posts with video (June – September 2024): YouTube, LinkedIn, Instagram, Facebook, X
OpenProject
Sunshine Content partners with OpenProject to craft content and social narratives that highlight customer stories, company culture, and product features. Through interviews with customers and employees, we are building a rich content library that positions OpenProject as a leader in its space while driving engagement across multiple platforms, including LinkedIn, Reddit, and Mastodon.
Case studies: Open Source Initiative, Union Community Care, Temple University
Employee interviews for company culture initiative: HR team, Creative Director, Customer Success, Chief Marketing Officer, Senior Software Engineer, Senior Software Fullstack Engineer, Senior Site Reliability and Operations Engineer, Chief Operating Officer
Alternatives pages: JIRA blog post, Airtable, ClickUp, Float, Microsoft Planner, Worklenz, Wekan
Profian
As Head of Marketing at Profian, Jen led a team that transformed the company’s online presence in record time. From launching a new website to publishing white papers, blogs, and white papers, Jen’s work played a pivotal role in increasing traffic by 50% and generating a surge in newsletter subscriptions. This work was fully integrated with HubSpot, ensuring a seamless flow from content creation to lead capture.
Product landing pages for Profian Assure and Confidential Computing.
Editing and content strategy for all authors of the Profian blog and for all white papers for Profian.
Kusari
Case Study: Staying safe with open source GUAC